Don’t be afraid! The Times has a fascinating look at what people are reading on their website–long, thoughtful, complex pieces. Just what you (well I) would hope for. It runs counter to what many of us (well at least me) have been thinking, repeating, practicing.

So feel free, write long, be complex, use four dollar word, adjectives and more adjectives. And next time someone whines in a meeting, “It’s too long! No one will read that!” tell them they’re wrong. Respectfully of course.


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